“Let me transfer your call.” What goes through your mind when you hear those words? Do you have visions of being placed on hold, waiting for someone else to come on the line, repeating what you just said, and then hearing one more time, “Let me transfer your call?” Feelings of frustration set in and your confidence in the company you dialed begins to diminish. It’s a game of musical phones played to a tune that no one enjoys.

If you don’t like being transferred from person to person over the phone, your customers don’t care for it either. There are a number of ways to transfer callers without creating more problems along the way.

Listen to the caller’s issue. Even if you think you know immediately what people want and who can help them, hear them out. Don’t interrupt. You could learn something that will change your mind about how to handle the call.

Avoid saying the word “transfer.” Tell people that you need to “send” their call to another department or employee. Offer to “connect” them or “put them through” to someone else. Using a different term can save your callers undue anxiety and fellow employees from having to deal with edgy customers.

Check to be sure that the person to whom you are sending the call is actually available. Your customer will not be happy if the call unexpectedly goes through to a voice mailbox. If you know that the person who can help is not in, ask before transferring callers to voice mail. They may prefer another route.

Verify that you have the right person before connecting the call. If you aren’t certain, ask the caller to wait while you check. Tell callers why you need to transfer them.

Give your caller the name and the direct number of the person to whom you are directing the call. That way, if there is a disconnect, your customer knows whom to ask for when they call back. If you have the ability to stay on the line and make an introduction, that is all the better.

If you want to provide customer service that will delight your callers, offer your name and phone number and invite people to call you back if their needs are not met or Website Localization their questions are not answered. Thoughtfully and carefully transferring calls reflects positively on your entire organization and will eliminate musical phones.

You can have the best products, the plushest offices, the best location, but unless you are a customer focused business, all of this counts for nothing, you will never really hit the heights you deserve.

So what can you do to build a business which focuses outwardly on the customer, and not inwardly on the business?

Build Passion and Commitment

The first building block is passion and commitment. This is the very foundation stone of a customer focused business. Without passion and commitment the structure you will build above will be weak and prone to collapse at the first sign of stress.

The passion and commitment has to come from you and your staff. All of you have to totally believe in the concept of the customer being the centre of everything you do. From the moment you step into work everyone has to do whatever it takes to satisfy the customer.

As the key person in the business what can you do to build passion and commitment? Lead from the front and set an example. Keep the concept at the UAE Central top of the agenda and demonstrate it in everything you do. Keep talking about it. Celebrate all the great examples of putting the customer totally in focus.

Build Processes Around Your Customer Not The Business

All great businesses have clearly laid down processes on how to get things done. Whether you have a formal Process Manual or a Quick Reference Guide, which sets out your processes, a clear procedure provides confidence and clarity for both your staff and the customer.

But dont just build your processes around making things easier for you, build them to make things easier for the customer. Look at every step in the process and ask yourself, Can we do something to make it even easier for the customer to do business with us?Are there steps which can be refined or even eliminated all together? Be inquisitive, bold and challenging!

Build a Relationship

Building a relationship with your customer is at the very heart of a customer focused model. Build a strong, firm relationship and you will have a customer for life. The basis of relationship building is A.B.C. Always Be Communicating. Here are some ideas on building an enduring and profitable relationship through ABC:

-> Make a point to periodically call your customers. Set up a diary system to provide you with a regular reminder or prompt. Call them even if you have nothing sell! A strange concept perhaps but you never know what will come out of the conversation

-> Issue quarterly newsletters telling them about your latest products, what you have planned for the future, a customer profile, news about new employees. Find anything which would be of interest and at the same time binding both of you closer together

-> Make it a point during any conversation to find out something about the business you didnt know before. File away any interesting fact and think how you can use it in the future. Imagine how powerful it would be when you ask how the idea they mentioned in your last conversation was going!

-> Do memorable things. Send birthday or anniversary cards to your key contact, a simple thank you note for doing business with us, send articles or newspaper cuttings, which you think will be of interest to them

Build a Culture of Wanting To Know

If you are to build a reputation for being customer focused you should be making an effort to find out on a regular basis what they want from you. This can be achieved by either an informal phone call or a more formal survey via mail or e-mail. Find out what they like about your business, what they dont like and what changes they would like to see.

Having gathered together all the information, suggestions and ideas, set out an action plan to follow up. Once you have acted upon the workable suggestions, get in touch with the customers again and tell them what you have localization process. done in response to their comments. This will demonstrate that you have taken their ideas seriously and really care about what they think. Powerful stuff!

Being customer focused can be very rewarding and help in building a great business. Which of these steps are you going to put into practice today? Remember this let the customer be your focus and you will become their focus.

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When it entails coming into your MENA industry, It truly is critical that you just contemplate the implications of dealing with a fresh lifestyle and also a new language, not to point out associate array of various international locations. If you wish your online business to reach new audience in a really productive method Then you definitely're visiting have to make sure that your web site resonates along with your new audience. You want to center on your viewers in a very solution that generates it attainable for them to grasp your comprehensive, your information Also because the products and services or products you might be furnishing.

Your Site is critical to your organization on the other hand it's to change on account of in its present structure and language, it simply will not work. Your viewers won’t be capable of understand it, it might be offensive and thus the format are going to be utterly wrong and this can be where ever Site localization will come into play.

Prepare your shift

You just can not leap into a fresh current market when closing a primary translation into Arabic and suppose that it'll satisfy as a result of it gained’t. You might ought to Evaluation your current market, the nations around the world, the language they Also their faith and beliefs because of you could must affirm that the Web-site will not offend or maybe flip your audience away.

Choose the correct husband or wife

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